Friday, January 11th, 2008
I’ve had it. I’ve had it with every square inch of city space being plastered with ads for opticians or pizzerias or useless college courses I’ll never take.
I hate that every time I open a magazine, there are more ads that subtly convince me I need shit I really don’t need.
Damn you, Dolce & Gabbana and your ads for Light Blue Pour Homme. I don’t want to smell like a dude, but I do want to lick the sweat off the glistening chest of the guy in the ad.
And screw you American Express, taunting me with all the endless possibilities a credit card can bring. I guess I’m lucky no one will give me credit in order to buy all that useless shit I don’t need.
Luxury watch makers – you can kiss it. A Casio does the same thing. And how does some chick with come hither eyes relate to my ability to tell time?
Cole Haan – you, well, you hurt me the most. I’m more than familiar with the slipper-like goodness of your shoes. And right now, when I’m nowhere near being able to afford a pair, how dare you advertise in every magazine I read!
Tiffany and Co – enough already! ‘Blue is the color of dreams’? Oh really? I’ll have you know that your Tiffany boxes filled with diamondy lovliness haunt me in my nightmares.
The stats on exactly how many advertising images we absorb each day are ridiculous. And we’ve become completely oblivious to it.
It’s no secret that I’d love to live in Brazil (and not just for the high proportion of hot boys). Aside from all the obvious advantages (climate, architecture, music), Sao Paolo is the world’s first ‘clean city’. Back in January ’07, it banned all outdoor advertising. No golden arches. No nothing. Genius! Thank you Sao Paolo! And they’ve found that since they stripped away all that unnecessary bollocks, the locals have actually become more appreciative of the city itself.
I don’t doubt it. I’m sure if I wasn’t bombarded with images of nearly-naked Dolce & Gabbana hot boys, I could focus on other things too.
Tags: am ex, brazil, cole haan, dolce and gabbana, hot boys, tiffany and co
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